Call of Duty though has the pull to grab some serious attention in the form of its association with music and in this case Eminem. Love him or hate him there is no denying the Rapper is a global star and his association with the Marmite of FPS titles has moved into new territory with his latest music video. Not only does he sport the now infamous Ghosts mask but you can also see game footage in the background of many of the shots.
In a very crowded market will this kind of association help both sides gain market share? I suppose we will have to wait to after November the 5th (when both the game and album are released) to see.
Be warned the Video is explicit as it says on the top banner below.